From the moment a consumer submits a form to the moment a buyer receives a WhatsApp notification — every step is designed for speed, quality, and conversion.
Consumers visit Leaditio or one of our 200+ suburb SEO pages. They select their service, fill in a purpose-built form tailored to that vertical, and submit. The entire process takes under 90 seconds.
Mobile-first. POPIA consent captured.The moment the form is submitted, our 12-point scoring engine validates the lead against quality criteria — phone format, email validity, suburb check, duplicate detection, and Claude AI intent analysis.
Under 2 seconds. Fully automated.If the lead scores 30+, it is matched to registered buyers based on vertical, suburb, plan tier, and available quota. Hot leads (70+) are delivered via WhatsApp and email simultaneously.
Average delivery: 4.3 seconds.Buyers register, select their verticals and sub-verticals, set suburb targeting preferences, choose their plan, and configure WhatsApp and email delivery. Setup takes under 5 minutes.
No long-term contracts on entry plans.When a matching lead arrives, you receive a WhatsApp message with the lead's name, suburb, service type, AI score, and contact details. The full score breakdown is available in your dashboard.
WhatsApp first. Email second. Dashboard always.Call the lead, close the deal, update the status in your dashboard. If a hot lead is unreachable within 24 hours, request a replacement. Track conversion rates, costs, and ROI across all verticals.
Replacement guarantee on all hot leads.Consumer completes lead form
Fields sanitized & required checks
Phone + email vs 30-day DB
12 criteria + Claude NLP
Vertical + suburb + quota
Simultaneous delivery
Lead visible with full breakdown
Every lead is scored against the same 12 criteria in under 2 seconds. Here is exactly how the score is calculated.
Maximum rule-based score
Claude AI analyses free-text fields for genuine purchase intent.
Up to 15 bonus points for strong intent signals.
Lead tier determines delivery speed and replacement eligibility. Every lead is tiered instantly on submission.
Immediate delivery. Replacement guarantee. Highest conversion rate. Priority matching to exclusive buyers.
Delivered < 1 minStrong lead. Delivered within 10 minutes. Good conversion potential. Available on all paid plans.
Delivered < 10 minMeets minimum quality threshold. Batched and delivered hourly. Lower price point. Good for high-volume buyers.
Delivered hourlyBelow quality threshold. Not sold. Consumer may receive guidance to resubmit with more information.
Not soldAny hot lead (scored 70 or above) where the consumer is unreachable after 3 contact attempts within 24 hours is eligible for a free replacement. Log the request in your dashboard. We replace it with the next available matching lead in your vertical and suburb preferences. No questions. No delays.
This is not a credit system or a dispute process. It is a direct replacement. The replacement lead carries the same quality guarantee.
We check both phone number and email address against our complete leads database before accepting any new submission. If either matches a lead from the past 30 days, the new submission is flagged as a duplicate and not sold.
This is worth 15 points in the scoring system — the single highest-weighted criterion — because receiving the same consumer twice is a waste of your acquisition budget and their time.
Select your verticals, configure your suburbs, connect your WhatsApp. Your first leads arrive the moment you go live.
Register as a Buyer →